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  1. 22 Facebook PR Secrets Every Community Manager Should Know

    Is Facebook blue the new black for community managers? What Facebook PR Secrets can Community Managers learn from Hsieh? Should Community Managers go for the Facebook Like or Share? You may also turn to trusted experts, the ones who spend their...

  2. After Panda & Penguin, is Google Living Up to Its Great Expectations?

    Until then, the SEO community is left with testing and benchmarking the way Google evolves – and maybe try to create a book of best practices about search engine optimization. This is another difficult task, which is why Google is having a hard...

  3. 3 Hard Lessons to Learn From Penguin: Be Relevant, Be Balanced, Keep it Real

    To do this, community building will be a top priority. Your greatest sources of natural links will come from engaged members of your community whether it be on a blog or through social channels. Having a community where users are actively engaging...

  4. Nomenclature: The Industry Case For and Against SEO

    The foray into marketing was a natural one over a period of many years of experience and education, but it wasn’t until I took my job online, learned HTML, studied e-commerce and came out of my hermit hole to join the community that I even...

  5. Search Industry Call to Arms: SOPA, Keyword Not Provided and Lying SEOs

    Sullivan offered some workable solutions in his article, if the community can get fired up and take action. Koozai’s Online Marketing Manager has put together a wish list of items he wants the community to take action on, some of which, like...

  6. Online Newsrooms Content Marketing Checklist: ‘Tis the Season & the Future

    For example, Bank of America divides its news up into categories such as Community News, Consumer News, Commercial or Global Markets. Just check out the Marshalls/T.J.Maxx press release announcing specific gift ideas with pictures and prices or...