SEO News

Biz Carrie Hill

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  1. How SMBs Can Optimize their Social Networking Time, Part 1

    We've covered some great topics in the last few installments of Little Biz, and this week is no exception. Many small business owners know that there's benefit to be had from social networking; the challenge is not spending all of your time...

  2. SearchDay | Setting Expectations for SEO

    As Carrie Hill wrote in her Small Business Marketing column today, demographic targeting is already available from Google and Microsoft, but it is a welcome addition to Yahoo's . Better Targeting = Better Leads -- Demographics for SMBs SEW EXPERTS...

  3. Marketing your SMB with Time & Elbow Grease

    I'm committing to a series of articles for Little Biz that will give actionable advice on how to improve your rankings or revenue from search with no dollar investments -- aside from the time it takes to research and implement these changes.

  4. SEM Success In 10 Minutes A Day

    Little Biz -- OK, yes that's this one -- but one post every few weeks isn't too much to ask, is it? Just last week, I was busy getting ready for SES San Jose while also planning my soon-to-be 7-year-old's birthday party, and putting together a...

  5. Local Search for Little Biz

    Local search is any search made with the intention of finding something in a specific geographic location. In other words, the searcher is seeking a particular thing in a specific location. I wrote specifically about local search last year.

  6. SEW Experts: Local Search for Little Biz

    In today's small business search engine marketing column, "Local Search for Little Biz," Carrie Hill shows small business owners that there are steps they can take to influence many of the factors that positively affect local search rankings.

  7. The Big Picture - Well-Rounded SEM for SMBs, Part 1

    Think brand management, image and video optimization and social networking and think about reading Little Biz in two weeks for more details. It ran the gamut from social media to paid advertising and tons of stuff in-between.

  8. Small Business Growing? Know When to Let Go

    Who knows, if you plan your business' growth right, someday you may be in a position to stop reading "Little Biz" and start reading "Big Biz" at Search Engine Watch! If you only have time to check search engine rankings, but don't have time to do...

  9. SEW Experts: How To Outrank Your SEO Competitors

    In today's Little Biz column, "How To Outrank Your SEO Competitors," Carrie Hill offers some things to take into consideration when a competitor is outranking you. Clients and readers often ask why a site that's younger, smaller, or just plain...