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  1. How to Avoid Buying a Bad Domain – Tips From Google's Matt Cutts

    But checking the archive, doing some searches in both Google and Bing, and asking the seller for specific analytics or Google Webmaster Tools data can help ensure that you're either starting with a clean domain, or you will at least have a better...

  2. What is SEM? Depends on Who You Ask

    However, Bing Webmaster Archive offers the following answer to the question "What is SEM? Bing appears to view SEM as paid search as demonstrated on the landing page below, where "search marketing" links directly to a page to get users started on...

  3. Google & Bing Agree: Past SEO Success Guarantees You Nothing Today

    The latest Google webmaster help video from Matt Cutts addresses the topic of what an older site can do to maintain its ranking over time. This isn't that unusual, because often times when a site ranks very well and for a long period of time, the...

  4. Seeking Search Engine Love? Begin With Yahoo, Bing, and Google Quality Website Guidelines

    Yahoo guidelines defer to Bing Webmaster Center for website related topics. Not to be confused with quality score (the variable used to determine display of PPC ads), the quality website is a concept that endorsed and promoted by Google, Bing, and...