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  1. SEO in the Age of Apps: Diversifying Your Mobile SEO Strategy

    Like Google, Bing sources app search results from its main index – mobile optimization of your .com site will create a halo effect of visibility for the Bing app. Native to all Windows Mobile devices as well as Blackberry, Nokia, and Kindle, and...

  2. Integrating Owned, Earned & Paid Media For Better SEO

    Internet users (your customers) conduct searches in places beyond the ever-changing environment of search engines Google, Yahoo and Bing, where the brand competes for visibility. Google, Yahoo and Bing have each published enough about how they view...

  3. 6 Predictions for 2013: Search Marketing & Big Data Analytics

    At the same time, the search ecosystem will continue to change rapidly – a new search solution from Facebook, changing guidelines and algorithms from Google, further consolidation of product search by Amazon, or more meaningful market penetration...

  4. 10 SEO Truths of 2012 for Agencies & In-House Teams

    It has been two years since Google and Bing announced that social signals now account for 8 percent to 10 percent of their organic search algorithms. With the continual convergence of social media and SEO, we also need to think about the prospect...

  5. Why an Optimized Content Strategy is Crucial for Social & Search

    About 400 days ago (December 2010), both Google and Bing announced that they factor social signals into their organic search algorithms. Facebook Likes and Shares In my opinion, SPYW is a full out assault on Facebook and Twitter as they don't have...