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  1. Search Engine Marketing Checklist for Hotel Marketers

    In paid search accounts, including Google AdWords, Baidu Tuiguang, Bing Ads, and any other local specific search engine accounts, ensure all brand keywords and brand variation keywords are covered, and are all pointing to your hotel booking...

  2. Is Google’s Knowledge Vault Smarter Than Siri and Cortana?

    In a head-to-head battle between Google Now, Apple's Siri and Bing's Cortana, Google wins hands down in providing the most useful answers, according to a new study. Google has been developing its Knowledge Vault, a system that uses machine learning...

  3. Former Google Employees Launch Adult Entertainment Search Engine

    Google and Bing have gradually been weeding out the industry's adult content and that (for us) has been tremendously frustrating. It’s no secret that adult entertainment on the Web is here to stay. So on September 15, a handful of former Google...

  4. SEO Strategies for JavaScript-Heavy Single Page Applications or AJAX Sites

    And while Google has been continuously evolving the JavaScript capabilities of its robots, Bing/Yahoo has lagged. While this approach allows for indexing by Google, it has proved unpopular with SEOs and developers for several reasons, mainly due to...

  5. Remarketing Across Ad Exchanges With DoubleClick Search

    The more the merrier when it comes to how many search accounts you have set up in DS, as you can remarket to users across multiple engines (Bing, Google, etc. The best thing about it is that advertisers have full control – and they're not waiting...

  6. Yahoo Retires Less Popular Products to Make Room for New Innovation

    Do you think that the large number of changes will push users to try other search engines such as Google or Bing? Yahoo Toolbar on Chrome: By July 22, the Yahoo Toolbar will be removed from the Chrome Web store, to comply with recent Google Chrome...

  7. 130 Questions to Ask When Choosing a Local Search Automation Tool

    How do we report issues with information being listed on search engines like Google, Yahoo, and Bing? What mapping solution(s) (Google, Bing, OpenStreetMap, etc.is [VENDOR NAME] integrated with? From what other tools (Web analytics, CRMs, etc.can...