AdamAudette (@audette), Chief Knowledge Officer at RKG, was up next with his information-packed presentation on technical SEO. Audette started off by saying that we need to be strategic about what we’re doing and why we’re doing it.
SearchLight, Brightedge, SEO Clarity, Matrix, Searchmetrics, and other toolsets are becoming essential complements to analytics, log files, crawling tools, and Google's and Bing's own excellent webmaster consoles.
Perhaps that’s a good thing, but I don’t think anyone has the ability to really predict how it will change things, and how its use may be recommended or discouraged by Google and Bing in the future. Brands and big business rule, on and off the web...
Technical SEO: Tools and Approach by AdamAudette With the tag line "Touch and Decide," Bing has released an incredible new search app for iPad. Bing for iPad - Touch and Decide by Thom Craver Google and Bing: A Look at Social Strategy by Thom Craver
Maximizing Your CTR for SEO in Organic Results by AdamAudette Google, Bing Have White Lists Of Sites Not To Be Impacted By Algo Changes by Frank Watson During the Spam Police session at SMX, Google's Matt Cutts and Bing's Sasi Parthasarathy both...
Mea Culpa: How I Failed At Link Building by AdamAudetteBing News Bing Searches, Unique Visitors Rise by Danny Goodwin A week after being accused of stealing Google's results, Bing has received some good news: searches on Bing last month increased...
Quit Obsessing On Anchor Text Already by AdamAudette Editorial SEO Tactics for the Newsroom - Adam Sherk A majority of Americans oppose government regulation of search results on Google, Bing, and Yahoo, according to a new Rasmussen national...
You remember Bing, right? While it helps Bing in the short-term for the buzz to remain anti-Google, the Google bashing is really just a function of their popularity and almost utter dominance the last few years.
SEO for Bing: Don't Ignore It by AdamAudetteBing offers a heavily e-commerce-focused demographic that can deliver modest, but incremental, traffic and revenue. Here are some SEO tactics and best practices for Bing.
Surprisingly, Bing is more innovative than Google at some aspects of search, such as their interface, which Google even went so far as to blatantly copy (to much mocking by the web, including Microsoft).
The Art and Science of SEO Site Audits by AdamAudette Google's Search Ads Guru on Staying Ahead of Bing, Facebook - Advertising Age After the Transition: How to Get the Most Out of Bing/Yahoo by Roger Barnette