Full Disclosure: I work for Bing Ads as an Evangelist. For example, did you know that 73 percent of the searchers on Bing and Yahoo in the Travel category are exclusive, which means you can only find these U.S.travel searchers on the Yahoo Bing...
After slamming Google AdWords for taking control away from customers, Bing says "…we do not believe bundling together mobile, desktop and tablet advertising in an opaque manner is in the best interest of our customer base or the industry at large.
What really makes these programs trivial for Google or Bing to flag is when the award badges seem to appear only on the lesser authoritative sites of a market segment. Would you build the link if Google and Bing did not exist?
The self-described “decision search engine”, Bing helps people with answers according to Bing Ads Evangelist, John Gagnon. Bing Ads had a light and welcoming booth with representatives ready to chat about the latest in advertisement.
Usually at the traffic source level, it’s useful to use advanced segments to segment by Google and Bing traffic. This helps identify if there is a nascent opportunity from Bing traffic. I usually evaluate the landing pages report by segmenting it...
If your goal is to reach business decision makers, you should try Bing – it works very well for B2B at a fraction of the cost of Google. Not only is it important for overall marketing strategy, it can also drive PPC tactics such as engine placement...
On January 29, 2012, the popular all-in-one SEO desktop software Market Samurai announced that it would switch from Google to Bing after Google made changes to its services that prevented Market Samurai from operating properly.
In recent years, search market share has remained mostly unchanged – for much of the world, it’s Google followed by every other search engine (in the U.S.the “Big 5” search engines consist of Google, Bing, Yahoo, Ask.com and AOL, which combine for...
Check your pages indexed in Google and Bing. Too often, companies look to refresh the look of their site, and in the end, destroy their search engine presence. Ensure that your development environment or beta sections of the site are excluded from...
Bing Top Position Gets 9.66% CTR, Lower Total Page 1 CTR than Google [Study] Their recent analysis of "tens of millions" of consumer-generated search engine results pages from the last quarter of 2011 highlights a few interesting insights for...
If Bing is your police officer, something such as buying Facebook likes would be black hat. If you go by the search engine’s rules, when an update comes it is much less likely you will be affected. If you use a white hat tactic, it means you...
Bing inches forward with its latest Amazon deal If you know Tabke, you may know that he coined the SEO term SERP (search engine results page) and is a founding board member of SEMPO (Search Engine Marketing Professionals Organization).
While the decision to garner the default search engine position on Amazon's new product line is not directly tied to the new Bing campaign, it certainly augments Bing's desire to get in front of more users.
Google and Bing now factor social signals into their search algorithms. These are, after all, some of the challenges of search engine optimization (SEO) – no one (regardless of experience and knowledge) can predict the resources (time and money...
It may surprise many marketers to learn that while 62 million U.S.searches are performed on core search engines like Google and Bing on the average day, an additional 33 million are happening on alternative search sites.
Oh, and all those other search engines - Bing, Blekko, DuckDuckGo - they’re a bunch of hackers doing illegal things. The Bruce Clay Blog, Search Engine Land, and Outspoken Media were all in attendance and covered the session live; you can check out...
URLs as Bing, but given Google treats smartphones as desktop browsers (even with the new smartphone crawler) and your content rankings are not gaining any benefit from your shared m.links and.and.well again, why would you want two domain URLs?
As of May 1, Microsoft’s small and medium business brand changed its name to Bing, bringing the name and design in line with the search engine’s homepage. By aligning with the Bing brand, SMBs will better understand that they are buying traffic on...
Microsoft’s search engine is ditching the “decision engine” label and rebranding with a new message: Bing is for doing. So moving forward, Bing will be the search engine for doing things while aiming for the 18-34 crowd of doers.
It ties Facebook recommendations back in with Bing's identity as a decision engine. However, Search Engine Watch's CMS apparently isn't compatible with Bing Videos. AceMetrix also provided a list of the ten least effective Web TV commercials; Bing...
