The FTC sent out letters to what they considered the primary general-purpose search engines, which includes AOL, Ask.com, Bing, Blekko, DuckDuckGo, Google, and Yahoo. Since the original letter in 2002, mobile and tablets have increased...
Both Google and Bing have openly stated that click-through rate (CTR) is the primary determinant of quality score. Good news – now you can't! Originally written in 1975, the article was already a classic, even at that time.
So when we're talking about paid, it's all about paid search through AdWords or Bing, advertising in Twitter or other social channels, banner advertising through display channels, or traditional advertising efforts, etc.
Although Google, Bing, and Yahoo have stringent privacy policies, there have been enough people worried that they have begun looking at alternative search engines, particularly so-called “private search engines.
And Bing News has rolled out news carousels. Bing News introduces news carousels Bing News has introduced an interesting feature – a visual carousel when users search for newsworthy people. When you search for a specific person in Bing News, you...
Google's enhanced campaigns lets advertisers adjust phone bids as a percentage of their desktop/tablet bids in a single campaign; Bing Ads allows for separate targeting by device type at the campaign and ad group level.
Depending on what local content it pulls in from Bing, Facebook's search's index could be throttled by the primary content within its walls. The format of choice has been chronological feeds, such as Facebook's News feed and Foursquare's Explore.
Recently, Bing began experimenting with images in search results, similar to authorship markup, but also for news results. Since announcing the schema.org project two years ago, little has changed with the markup.
Now, take some of the folder names and page names found above and perform a site: operator in Google and Bing to assess whether these pages are indexed. In Bing you can also review the Index Explorer to assess indexed pages.
Bing Ads and You: Keyword Distribution Graph Coming Soon – Bing Ads BlogNow in testing, this will give you a big picture view of the performance of thousands of keywords and identify opportunities. Bing is retiring features: "creating deals...
Full Disclosure: I work for Bing Ads as an Evangelist. For example, did you know that 73 percent of the searchers on Bing and Yahoo in the Travel category are exclusive, which means you can only find these U.S.travel searchers on the Yahoo Bing...
Windows 8 App Refresh – Bing Search BlogBing News app is now customizable, offers offline reading, and supports RSS; Bing Maps now has "improved driving, transit and walking directions, as well as up-to-the minute traffic incidents notifications...
And with similar changes pending from Yahoo/Bing, it only becomes even more critical to accurately measure. The good news is you can choose which side of the sword to be on. In looking through data and understanding the different ways marketers...
For those smaller advertisers who have limited time to work in Bing Ads this is great news because the work they will invest in their Google enhanced campaigns will be importable "as is" into Bing Ads.
Google has safer results than Bing, Yandex, and Blekko. Prepare for Product Ads Coming in Q3 2013 – Bing Ads Developer Blog and ForumProduct Ads are in testing now and, when rolled out this summer to U.S.advertisers, will include image, price...
After slamming Google AdWords for taking control away from customers, Bing says "…we do not believe bundling together mobile, desktop and tablet advertising in an opaque manner is in the best interest of our customer base or the industry at large.
Take data from Google and Bing Webmaster Tools (WMT) and try to validate what you’re seeing there in your web analytics tools (e.g. Prepare for eventual SEO problem (and don’t blame Google, Bing, or your SEO).
Bing Introduces Bing Basic, New SEO Tag Bing has introduced Bing Basic and the SEO tag. Aside from being an obvious shot at Google, what is Bing Basic? So if you go to Bing's home page and type in "Google" you'll see this:
However, now Bing is showing signs of what appears to be some sort of rich snippets markup. This leaves the questions: from where is Bing pulling the images and why? So Bing is not scraping from Google or Google+.
Meanwhile, over on Bing, the top search result for [ncaa bracket] is a much smaller printable 2013 March Madness bracket above the News and organic results, and details about the play-in games on the right.
