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Bing Mobile Search Alliance

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  1. Biggest Search Events of 2011 & Predictions for 2012

    Ostensibly, the alliance was part of an aim to deliver faster, more relevant results to users of both Yahoo search and Bing, with collaboration in other areas like paid search, too. For so long the focus has been on mobile, but companies can’t risk...

  2. Microsoft CEO: We've Got Siri Beat, Bing vs Google = Draw

    Battelle pried a few revelations out of Ballmer, perhaps the most surprising being that users should choose Bing because it’s pretty much the same as Google search. Take any search you want and try it out on Bing, and try it out on Google.percent...

  3. Asia Search Update: Yahoo Algo Transition Goes to India, Google Eyes Southeast Asia

    Yahoo’s organic search results are scheduled to transition to Microsoft Bing for the India market, a process that is expected to be completed by mid-September, according to a company spokesperson. Naver commands more than 70 percent market share in...

  4. SES Toronto 2011: This is NOT Your Father's Oldsmobile

    What Every Paid Search Advertiser Needs to Know About the Bing/Yahoo Alliance Smart Mobile Marketing Local 2.0: the Evolution of Search SES Toronto was held for the first time in May 2004. I was a speaker at the session on "Balancing Paid & Organic...

  5. Yahoo-Bing Search Alliance: 3 Key Findings All Search Marketers Must Know

    It's clear the Search Alliance is working -- perhaps even better than Yahoo and Bing expected, given the higher efficiencies and relative improvements in performance characteristics. Now, with nearly a third of the search query market, U.S...

  6. Are You Losing Money to Microsoft adCenter's Syndicated Search Partners?

    Microsoft adCenter, much like Google AdWords, has an extended network of websites that repurpose the Bing search results as their own including your adCenter PPC ads. All Bing and Yahoo search networks and syndicated search partners