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  1. How to Avoid Buying a Bad Domain – Tips From Google's Matt Cutts

    Again, do a thorough search on both Google and Bing, especially if you're looking for things like spam comments they might've left where those sites are now removed from the Google index. But you can also do a site: search in Bing and plug in...

  2. 26 Free Must-Have Tools for PPC Success

    The AdWords and Bing interfaces only go so far. Bing Ads Intelligence Bing Ads Editor Not to be outdone, Bing Ads has some great free tools of its own. While it's certainly possible to manage PPC using only the AdWords and Bing Ads online...

  3. Facebook Custom Audiences: 7 Strategies Marketers Can Start Using Today

    This advanced form of Custom Audience retargeting helps you map the buying intentions (Google and Bing search history) of website visitors to their potential lifetime value (audience DNA), and then serve relevant ads to them on Facebook based on...