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  1. SEO & PPC Q1 2014 Trends: '(not provided)', Mobile & Bing Ads All Grow [Reports]

    RKG also found spending on Bing Ads up 17 percent YoY. Much of the YoY growth can also be attributed to Bing, which experienced steady growth in spend over the past five quarters,” the report stated. In fact, spend on Bing grew 60 percent YoY...

  2. What is SEM? Depends on Who You Ask

    Bing appears to view SEM as paid search as demonstrated on the landing page below, where "search marketing" links directly to a page to get users started on Bing Ads. While SEM definitions are accompanied by editorial that appear to promote SEM as...

  3. Summer Prep for a Very Merry PLA Christmas

    Explore Bing Product Ads as a new and potentially lucrative shopping channel. And with the recent changes and expansion of Google's Product Listing Ads (PLA) program, it's never too early to start preparing so you can merchandise your inventory...

  4. Is Google Trust Being Scroogled?

    And while it is free, it does require a Bing Ads account set up with credit card information and is no longer accepting new merchants. Bing’s Merchant is their answer to Google Shopping. Bing should take the opportunity to highlight its Tag feature...

  5. Don't Get Scroogled: Microsoft Launches Anti-Google Holiday Shopping Campaign

    In response to comments about Bing's partnership with Shopping.com, Search Engine Watch reached out Bing, regarding paid results. In a message geared toward holiday shoppers, Bing is claiming shenanigans on Google for it's new paid ad Google...