AdWords refined what Bill Gross started with GoTo. Adweek announced awards for "the decade's best in the marketing, media and agency world" this past week. The results were interesting in the online or "digital" area: Google is the digital company...
Bill Gross - the man who created PPC with GoTo and Overture - went off the grid promising to build a CPA model - but his snap.com efforts never really took off. There has been a lot of talk about Google testing aggregating mortgage search queries...
This may be more than a tempest in a tea cup (I know bad pun), given Google's appointment of Bill Weihl as their Green Energy Czar in February 2006 and their claims to be carbon neutral by 2008. No doubt, the information by Harvard physicist Alex...
When Bill Gross, the creator of paid search, said he was working on developing a CPA model a few years ago, I became an evangelist. Gross has been working on this for more than four years now. Gross, the guys at Digg, hell even the workers at...
I've been waiting a long time for Bill Gross to emerge with his next "great thing" that could counter the direction our industry is heading. If I'd known it was really the death knell of Ask.com, I may not have been as distracted by the free drinks...
Bill Gross will roll out something this year that will eventually be seen as another "GoTo" type innovation. I asked many of those same marketers what they thought 2008 had in store for search. Again, I'll be sharing their responses in two parts.
Bill Gross – Bill and his brother Larry started GNP Development, which made a natural language product for Lotus 1-2-3 called HAL. In 1985, Lotus Development Corporation acquired GNP and Bill became a software entrepreneur at Lotus Development.
Bill Gross, the originator of the CPC model at Goto.com now runs SNAP.com, a CPA based search engine. IAC, owner of Ask.com, has launched Pronto.com, a comparison shopping search web site. Can it compete with the entrenched, well-funded giants in...
Doing some digging, I found the site is backed by Bill Gross and Perfect Market Technologies, which also runs Snap. Search marketer Laura Thieme mentioned in an email to me loving Big.com. Hmm. Never heard of it.
Smarter.com is led by by former Overture employees Talmadge O'Neill and Harry Tsao while GoTo.com/Overture founder, Bill Gross, is at the Snap.com helm. Word in this news release that Idealab's Snap.com has launched a shopping search engine that's...
The first excerpt, "focuses on [Bill] Gross's [Overture, Snap, etc] early insights into market economics. As Danny pointed out a few weeks ago on SEW Blog, John Battelle's new book, The Search: How Google and Its Rivals Rewrote the Rules of...
What's New at Snap.com - Michael Liedtke's AP story: Snap.com Plans to Combat 'Click Fraud', offers a look at what Bill Gross and Snap.com are up to these days including news that the company has just secured more than $10 million in venture...
Michael Liedtke's AP story: Snap.com Plans to Combat 'Click Fraud', offers a look at what Bill Gross and Snap.com are up to these days including news that the company has just secured more than $10 million in venture capital funding.
Snap's Bill Gross tells JB, Searchblog clues us into a new dynamic query suggestion tool from Snap.com. It might look and feel like Google Suggest but the difference is that instead of listing how many hits a search term or phrase might have, Snap...
Bill Gross, the founder of the first pay-per-click company, GoTo.com (which became Overture and now owner by Yahoo! Gross launched his latest search effort, Snap.Com in 2004. John Markoff and Nat Ives from The New York Times take a two page look at...
Nope, said founder Bill Gross, in the story Snap: the future of transparency? In This Issue Beta Test Search Topics Area! SES Chicago Happens This Month + Search Engine Watch Articles + More From The Search Engine Watch Blog + About The Newsletter
Nope, said founder Bill Gross, in the story Via John Battelle, news of a nice nice write-up from SiliconBeat looking at the data Snap is freely providing about its operations, such as daily earnings, number of enrolled advertisers, ads generating...
On the Snap blog, Bill Gross lets us know about some changes to the appearance of his new search engine. We changed the right two columns in the search results, we've added icons to the columns, we underlined the column names to call out sorting...
Yesterday Stefanine Olsen reported from the Web 2.0 conference about a new project from Idealabs's, Bill Gross. Today, Olsen talked with Gross about another new search project he's working on called Snap.
Stefanie Olsen reports in a CNET article about a new project from Bill Gross, the CEO of Idealab: Idealab chief stakes out new direction in search. IdeaLab is where Overture (known at that time as GoTo.com) began.
