YouTube recently added five tailored Playbook Guides – for education, media companies, music, nonprofits, and sports – to be used in conjunction with Version 3 of the CreatorPlaybook, which is the main resource for site-wide best practices.
Best Super Bowl 2012 Ads Put New Plays into YouTubeCreatorPlaybook Forty-one percent of searches related to Super Bowl ads that were made during the biggame came from mobile devices. Patriots quarterback Tom Brady broke Joe Montana’s record for...
So, the car brands and ad agencies that made the most viewed YouTube ads of yesterday’s biggame have put seven new plays into the next edition of the CreatorPlaybook. There are no plays in the YouTubeCreatorPlaybook for making the best Super...
Although some of the information in the 70-page YouTubeCreatorPlaybook has appeared at various times in The Official YouTube Blog or been presented at YouTube Meetups and Gatherings, other tips are brand new.