SEO News

Big Data Analytics

RSS
  1. The Rise of the User Experience Marketer

    Analytics Analysis: They don't need to become data-mining experts, but UX professionals can benefit from learning basic analytics tools. The strongest marketers will be those who are comfortable analyzing behavior data, while also conducting and...

  2. 8 Lessons Learned From Owning a Search Agency for 15 Years

    After the sale of our core technology (which turned it into Yahoo Web Analytics and eventually was FREE), we had to focus back on services to grow revenue. These tools can help you win more business by including competitive, keyword, and specific...

  3. "Content Performance Marketing" – 3 Steps to Future Success

    It comes down to the reporting and analytics. The amount of content that’s being created goes hand-in-hand with the amount of data that’s being produced. Look at ways to extract competitor data, so you can get a better picture of how your organic...

  4. 14 Ultimate Link-Building Guidelines to Keep Safe in 2014

    To make it PR newsworthy, you need data - run surveys, dig deep into analytics, interview influencers, etc. Well-researched and relevant data, a study or a news story While Google may never know for sure if a link was built or natural, they have...

  5. Panda Has a Smartphone – Here Are 7 Things You Can Do to Test It Now

    Segment Mobile Data in Google Analytics This is similar to what I explained about running a Panda report in Google Analytics. The first thing you need to do is to hop over to Google Analytics and check out your mobile reporting.

  6. Why You Need to Own Your Data & Digital Assets

    Others simply don't appreciate the value of this data, and often don't understand that Google prefers vendors manage client Analytics accounts via their "Client Center. Unfortunately, it doesn't seem to matter how it came to be – vendors are...