PPC Bidding Strategies: Prudence vs. Static URL Debate Sep 23, 2008 Google's latest Official Webmaster Central Blog post provides some great information when it comes to the age old dynamic vs.static debate.http://googlewebmastercentral.blogspot...
A need or desire to collect initial click and conversion data quickly – so that bidding and keyword refinement can happen more quickly. A prudent bidding strategy is most appropriate for companies that:
PPC Bidding Strategies: Prudence vs. Today's Top Story: David Szetela Aggressiveness PROFITABLE PPC When it comes to PPC bids, should you start low and build up? Or start high and come down? As with many things, the right strategy for your company...
In today's search advertising column, "PPC Bidding Strategies: Prudence vs. When it comes to PPC bids, should you start low and build up? Or start high and come down? As with many things, the right strategy for your company depends on your...