SEO News

Bid Price Demographic Bidding

  1. A Look at Demographic Bidding for AdWords

    But there are limitations inherent in demographic targeting, and there's a big "gotcha:" demographic bid boosts only apply to sites that collect demographic data on site visitors and report it to Google.

  2. Paid Search Advertising: Google AdWords, Yahoo Search Marketing & Microsoft adCenter

    Upon launch, adCenter distinguished itself from competitors by being the first to offer geographic, demographic and daypart targeting. Google AdWords ranks sponsored listings based on a number of variables including the CPC (bid price), click...