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  1. 16 Secret Google Analytics Advanced Segments Worth Their Weight in Gold

    Check out his post on segments when you're done reading this one. Segment reports by keywords that consist of 3, 4, 5 and 6+ words with this set of 4 Google Analytics segments to understand the proportion of website visits sent by head terms...

  2. Search Marketing Integration Starts With Your Sales Team

    Many of these sites, associations and groups allow you to post profiles, post links and engage with members online. But those that are, will have knowledge, experience and unique perspectives that can enrich your internal search marketing...

  3. Facebook Graph Search: How Multi-Location Brands & Local Marketers Can Capitalize

    Multi-location brands often lack the bandwidth to manage more than a handful of location pages at the corporate level, but handing the controls over to franchise or branch managers opens the door to inconsistent brand messaging and page post...