Fita, who said a few of his clients have tried out the platform in beta, welcomed the new analytics abilities but said that Twitter still had a long way to go in terms of offering a mature ad platform.
Once you set up tracking for an app and sign up for the beta program, you then download the software development kit (SDK) – they have one for iOS and one for Android. So now getting in to measuring mobile apps in Google Analytics (GA), Craver...
The cloud-based dashboard has been beta-tested by some of the world's biggest advertisers and measures content from 1,300 brands across all verticals. Unruly Analytics is super easy to use, has a sleek user interface and offers beautiful data...
We don’t yet know if we’ll have the necessary infrastructure up and running in time for our initial beta launch, but it’s definitely on the roadmap. Google launches beta test allowing creators to connect Google+ pages to YouTube channels – The Next...
It's available in beta in about 5 percent of accounts as of this writing. Several pay-per-click marketing leaders gathered in Austin, Texas, for HeroConf this week and shared their top tips and tricks on PPC topics including retargeting, product...
Free or BETA tag management solutions are products that could have a negative effect on data integrity, user experience, and long-term value. My last article provided the top five arguments for implementing a tag management solution.
And as Google warns, "Treasure Maps is our Beta Maps technology and has certain system requirements. You know, immature and cheesy, with a quick, bright finish. At least according to Google Nose, one of the latest additions to Google's long line of...
When Universal Analytics launched in beta, it was specifically for Google Analytics Premium customers through the new Measurement Protocol. People use multiple devices and browsers to surf the web. Last October, Google announced an initiative to...
The various exotic planets, alien races, and intergalactic sociopolitical situations are usually filtered through the lens of the series' most useful piece of futuristic technology – the Guide itself, published out of Ursa Minor Beta.
Then, after running a limited beta test and collecting lots of feedback from Partners and other creators, YouTube announced it was ready for all channels to upgrade to the new YouTube One Channel design if they wanted to.
Bing Webmaster Keyword Research Beta: Find query volumes for phrases and keywords by country and language. Update: "Effective April 1, 2013, Yahoo Clues (beta) will shut down," Yahoo announced. Yahoo Clues Beta: Explore trends in search on Yahoo.
Beta Features: Google is consistently testing new and exciting features for the GDN. For a few years it seemed that “display advertising” had become something of a dirty word for many in the Internet marketing community.
The tool will emerge from public beta testing in the next few weeks and promises to offer a powerful blogger outreach tool at a competitive price. It’s covered extensively by mainstream media, specialist sites, and expert bloggers.
AdWords search funnels reporting was originally released in beta in 2010. It’s been available since then living quietly in the conversion section of the accounts of advertisers who have enabled conversion tracking.
If the new beta feature is effective, brands will be gaining a unique insight and direct connection with Facebook users who are more likely to become customers. Custom audiences, and the new lookalike audiences beta feature, can be applied to any...
There are several other new features that Google have been beta testing with select advertisers for a while that are now becoming public, default features. As SEW reported earlier today, Google launched a new style of campaign in AdWords, called...
A new Google Shopping program, Google Shopping for Suppliers, was recently launched in beta to help "users searching for B2B products to quickly find what they’re looking for, evaluate options and connect with suppliers to make their purchases.
Some of the world’s top advertisers and their agencies, including ZenithOptimedia, have been beta testing the product. Unruly Media today is launching an algorithmic tool that allows advertisers to predict the "shareability" of their social video...
The feature is currently in private beta with a waitlist for individuals and businesses. The potential for Facebook’s new Graph Search feature is huge. Brands, digital marketers, and publishers can and should be doing a number of things right now...
Google said Chrome 25 is in the beta channel, though it didn't say when the browser will enter the stable channel, at which point most of the web browser's users will receive the update. Google Chrome 25, like Firefox and iOS 6, will soon...
