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  1. Integrating Owned, Earned & Paid Media For Better SEO

    Paid media (sponsored links, banner ads, paid directory listings, etc.have less impact on organic search results than owned and earned media, so this discussion is slightly different. Internet users (your customers) conduct searches in places...

  2. Google Search Plus Your World: The Peer to Peer Evolution Continues

    The founders of Yahoo, Jerry Yang and Dave Filo, started it by creating “Jerry and David’s Guide to the World Wide Web,” a directory of cool and useful sites. Sergei and Larry didn’t go through the web and choose the best sites for every search...

  3. Analyzing the 9 Most Common Link Building Strategies [Best of SEW 2010 #2”

    I've done SEO directory tests on several domains and the results were a bit startling. Cost/Benefit: With the exception of Yahoo and DMOZ, directories are an enormous waste of time and resources. By and large, web directories are the telephone...