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  1. How to Avoid Mobile Ranking Pitfalls by Assessing Mobile Engagement

    By establishing your own benchmarks in how mobile is performing when compared to desktop, then further categorizing by page type and segmenting smartphone and tablet traffic, outliers give us clear clues into any issues that exist on a particular...

  2. Nuances of Spanish Language Search Marketing

    Mexico has the highest number of Web-based page views accessed from a smartphone or tablet. A best practice for multilingual SEO is the use of canonical URL tags. A Spaniard from Spain won't provide you the best cultural localization tactics for...

  3. Combining Social & Content to Earn Visibility & Earn $$$

    Everhart also reminded the audience that we now live in a multiple device world, and your site needs to be device agnostic, but you can't just build a responsive design site and leave it at that - you also need to think about what happens to your...

  4. Google Webmaster Tools Now Provides More Specific Search Query Data

    If you're working on a mobile optimized sites, and don’t forget that Google has best practices for mobile optimized websites on their Building Smartphone-Optimized Websites page. Google Webmaster Tools will now provide more specific details about...

  5. 6 Essential Elements for Mobile SEO Success in 2014

    This same study found that smartphone users converted at only one-third the rate of desktop (and tablet) users, and much of this has to do with poor smartphone user experience. According to the BrightEdge MobileShare Report, smartphone traffic...

  6. 3 Reasons Why Responsive Web Design is the Best Option For Your Mobile SEO Strategy

    As smartphone and tablet adoption rapidly increases, so does the importance of mobile-friendly websites. Someone searches for a product on their smartphone during a lunch break at work. Except, when they get home, they will use their desktop...

  7. U.S. Holiday Trends & Forecast: Top Shopping Days, Hot Searches, Mobile Shoppers

    Google reported earlier this year another trend in mobile shopping; 84 percent of smartphone shoppers surveyed said they used their device to make purchase decisions while in the store. In fact, Adobe predicts the best websites will see nearly 15...