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Best Practices Killer Ppc Ads

  1. Are You Wasting 25% Of Your PPC Budget? New Study Says You Might Be

    Create Killer Landing Pages Follow Mobile PPC Best Practices Lack of time and/or expertise to optimize for best PPC performance. A typical small business advertiser spends $1,200 per month on PPC, but wastes 25 percent of that spend, on average.

  2. Setting up PPC Campaigns

    For more details on crafting killer ad copy, see Killer PPC Ads: The Fundamentals. Once running the campaigns with your landing page and collecting performance data, see Killer Landing Pages: 3 Examples of Landing Pages that Convert for help with...

  3. Killer PPC Ads: The Fundamentals

    The following best practices and tips can help you begin crafting your own killer PPC ads or improve your current campaigns. The strategy behind creating a killer PPC ad is complex. Incorporating best practices and testing various elements will...

  4. Those Mysterious Quality Scores: Fundamentally Simple

    Write killer ads that contain almost every keyword in the ad group's keyword list (see here and here). If you've been following the preceding 14 installments of this column, you've already learned the best practices for building PPC campaigns...

  5. Killer PPC Ads: The Final Word

    Last week's column, "Killer PPC Ads: The Fundamentals," sparked quite a lot of reader feedback. Let's recap the best practices for ad copywriting: I'll describe this relationship in detail in future installments that will teach best practices in...

  6. Search Engine Marketing Articles

    Is Google the eBay killer? SEM Best Practices for Ad Agencies ClickZ, Jan. Best Search Practices for E-Tail ClickZ, Aug.