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  1. Should You Syndicate Your Blog to Get More Traffic & Leads?

    You too can achieve similar or better results by following a few basic content syndication best practices. Now that we've (hopefully) cleared up any misconceptions of syndication, here are a few best practices to follow when using syndication as a...

  2. Task Analysis: The Key UX Design Step Everyone Skips

    Remember, if you don't know the problem, the best you can hope for is to solve the wrong problem, very well. The best insights come from people who don't use your site. Common methods to designing knowledge into your site are to include templates...

  3. How Personalizing Websites With Dynamic Content Increases Engagement

    A multi-brand women's online retailer determined their online customers experienced challenges when attempting to figure out which size would fit best while shopping between brands. Before personalization, emails were sent en masse to an entire...

  4. PPC Management Operations: The Ultimate Guide

    Starting at the campaign level, and working down to the keyword level, isolate the "darlings" of the campaigns and optimize for best performance. It happens to the best of us, so it's always good to do a review of every setting to check for...