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  1. Forget Big Content – Small Content Is Critical to Search Success

    To understand that in greater detail, one of the very best ways of getting a view of exactly which subjects your audience gets most excited about is to look at interest data from the social graph – or from Facebook's treasure trove to be more exact.

  2. Should You Syndicate Your Blog to Get More Traffic & Leads?

    You too can achieve similar or better results by following a few basic content syndication best practices. Now that we've (hopefully) cleared up any misconceptions of syndication, here are a few best practices to follow when using syndication as a...

  3. Digital Data Trends – Search, Social, & Content Fusion

    Digital Content Must Give Answers to Specific Search Questions Gives answers to searchers questions. When talking about search, social, local, and mobile data, the panel, moderated by Bill Hunt from Back Azimuth Consulting, talked through top...

  4. You'll Laugh, Then Cry When You See the Simple Trick This Single Mom Uses to Beat Enterprise SEOs

    The best content for driving long-term value is content that satisfies real needs – answers questions, offers data analysis, provides statistics and research citations. What did you just click on? Look at the ridiculous headline for this column.