SEO News

Benchmarking

RSS
  1. Top 5 Ways to Optimize Your YouTube Marketing Efforts Using Analytics

    You can use this as a benchmarking report to see how your video compares against others, and see if you are better or worse than average. Their current offerings are fairly robust and incredibly useful for assessing channel and campaign performance.

  2. 7 Critical Web Redesign Considerations You Can't Overlook

    Benchmarking your existing data will allow you to identify what is currently working, and what has worked in the past. Planning a website redesign can be an extremely exciting process. You have a blank canvas to which you can easily add your own...

  3. After Panda & Penguin, is Google Living Up to Its Great Expectations?

    Until then, the SEO community is left with testing and benchmarking the way Google evolves – and maybe try to create a book of best practices about search engine optimization. Not really – it’s all about Google today because Google is the most used...

  4. Google Buys Coupon Platform Incentive Targeting, Which Owns Targeted Search Patent

    Some other exemplary applications of the techniques described herein can include, identifying website/e-commerce users by their behavior, identifying possible criminals or terrorists based on specific behaviors from a database of activities...

  5. 5 Ways to Improve B2B SEO Conversion Rates & Benchmarking Data

    In late October MarketingSherpa published a chart from their 2012 Website Optimization Benchmark Report, highlighting average conversion rates broken down by industry. B2B search marketers certainly obsess about conversion metrics and this chart...

  6. SEO & Website Redesign: Relaunching Without Losing Sleep

    Benchmarking Keep these tips and no-nos in mind and you can keep yourself out of the CEO’s office. SEO Redesign: Teamwork First It should go without saying, but SEOs, developers and designers must work together cohesively during the site redesign...