Everyone's talking about content marketing these days. OK, maybe not "everyone," but certainly a whole bunch of people are doing so within the search marketing and digital media business. So what's all the hoopla about anyway?
We discover, consume, and share digital content in radically different ways than we did five years ago. This fundamental change has been driven by the rapid adoption of social media and mobile devices.
The potential for Facebook’s new Graph Search feature is huge. Brands, digital marketers, and publishers can and should be doing a number of things right now to benefit from it as it reaches critical mass.
by Ben Straley Ben Straley is the CEO of Meteor Solutions. As CEO, Ben manages the business and secures key partnerships. Despite the potential of integrating SEM and SEO programs to social media marketing techniques, many search marketers...
