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Behaviors

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  1. Forget Big Content – Small Content Is Critical to Search Success

    And given that user behaviors are also changing with regard to how we use search engines generally, it results in much larger search volumes for longer tail terms. Read any popular digital marketing thought leadership blog and you'd be bombarded...

  2. Travel PPC: Top Advertisers, Keywords & Destinations [Report]

    As a means of determining buying behaviors of Americans, AdGooroo also provided the top 20 most clicked keywords from January to April 2014. Search marketing intelligence company AdGooroo has released its annual report providing insight into U.S...

  3. 73% Lose Trust in Brands Due to Inaccurate Local Business Listings [Survey]

    The study also compared marketers’ behaviors against the average consumer to see how they compared. Beyond online research behaviors, Placeable wanted to understand how fast the average person was adopting to the progressive marketing mindset that...

  4. Influence the Influencers: The Magic of Co-Created Social Content

    Influence is the swaying of beliefs, behaviors, or actions," according to Sam Fieorella, author of "Influence Marketing". Much is hyped about the value and "magic" of social media marketing. Somehow people that love you and what you do gather...

  5. How Personalizing Websites With Dynamic Content Increases Engagement

    You can maximize engagement, brand preference, loyalty, and sales by delivering highly personalized experiences that customize your site to each visitor based on current and past behaviors (clicks, searches, views, etc.as well as additional...

  6. New BloomReach Tool SNAP Personalizes Site Search, Navigation for Shoppers

    If site experience – search, navigation and personalization – relies on tagging, rules and a collection of disjointed widgets, businesses miss opportunity at best and possibly damage their brands.BloomReach SNAP understands your customers...

  7. Top Content Sources, Topics & Profiles Among Marketers at Mid-Size Companies [Study]

    Leadtail and DNN examined the patterns and behaviors of marketers on Twitter in Q4 2013 with a focus on those who work at North American companies with 50 to 5,000 employees. Ever wonder what marketing publications and content matters most to...