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  1. How to Use Google Analytics Site Search Reports

    The Site Search report is found under Behavior and is focused on recording how people interact with the search functionality on your website. It may be an old post, but it is still usable today. If your website has a search bar, you need to ensure...

  2. Facebook Update Targets News Feed Spam: Posts 'Explicitly' Asking for Likes, Comments, Shares

    So to prevent this from happening, it's likely that businesses will encourage users to share and like their posts, despite Facebook changing their algorithm to catch exactly this behavior. When brands post to Facebook, it's very common, and almost...

  3. Matt Cutts Says 'Stop' Guest Blogging for SEO: Here's Everything You Need to Know

    So when I do a post like this, I'm trying to provide guidance on the sort of behavior or activity that Google would prefer not to reward. I changed the title of this post to make it more clear that I'm talking about guest blogging for search engine...