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  1. Matt Cutts Extends Leave From Google Into 2015

    Cutts had essentially become the face of Google in recent years and a lot of faith and credibility has been placed upon his involvement in the company. Matt Cutts stunned digital marketers when he announced that he would be taking a leave of...

  2. Mobile Ad Revenues Soar as Search and Directories Flatten Out

    Laszlo believes that the slow growth is probably due to a maturing industry, which has become comfortable with its search spend. Internet ad revenues have reached a historic half-year high at $23.1 billion, up 15 percent from half-year 2013...

  3. 3 Building Blocks for Content and Search Marketing Success

    Content has become the catalyst that drives demand and fuels search and digital marketing campaigns. The search-marketing environment that we live, communicate, and work in has changed rapidly from a once siloed landscape to a connected, innovative...

  4. 4 Tools and Tips That Will Help You Be a More Analytical Marketer

    With Litmus, the steps you can take to become an email quality assurance expert are pretty quick and easy. There are tons of tools out there for gathering data and guiding our strategies so we can make user-centered improvements to our marketing...

  5. Search Agency Covario Acquired, but its Saas Tools Remain Independent

    The announcement said that “following the completion of the deal, Covario’s agency business will become part of Dentsu Aegis Network, and will transition toward operating as iProspect – Dentsu Aegis Network’s global digital performance agency.