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Beauty

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  1. Retailers Outspend Luxury Brands on Luxury Keywords in Paid Search [Report]

    In the battle for luxury shoppers, top retailers in 2013 outspent top luxury brands on Google AdWords paid search ads in four of five categories: apparel, beauty and cosmetics, shoes, and watches, according to a new AdGooroo report.

  2. YouTube Vloggers and Haul Girls Crush Big Beauty Industry Brands [Study]

    Apparently, Michelle Phan isn't the only YouTube beauty guru who is radically transforming the beauty industry. She's just one of the best known YouTube vloggers (video bloggers), "haul girls", and other beauty content creators who are crushing big...

  3. Retail Paid Search Traffic Up 30%, Organic Visits Drop 3% [Study]

    One interesting statistic is that the health and beauty sector increased 12.9 percent while their actual visits went down by 2.9 percent. The study primarily focused on the differences between paid versus organic search when it comes to things like...