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  1. Why Google's Hummingbird Algorithm Isn't for the Birds

    Where (Place: User is located) can I buy (Intent: Purchase) a Larry Bird (Person: basketball player) shirt (Product: [via Association of Product to Player to Team] Boston Celtics shirt #33) With better meaning and context of understanding, I...

  2. Google Doodle Marks 50th Anniversary of King's 'I Have a Dream' Speech

    After King gave a speech, he gave his typewritten speech to George Raveling, a basketball player from Villanova who happen to be on the podium with King as the speech ended, as he was a security guard for the event.

  3. March Madness = Search and AdWords Madness?

    Occurring every spring, March Madness is the one time during the year when the public becomes fanatical over Division I college basketball finals wherein brackets are completed, bets runs rampant, and anxious fans gather to watch the games and...

  4. 8 Rules of A/B Testing – The Art in Marketing Science

    This is like saying to a basketball team that they lost the game because they had fewer steals even though they had more points. "Data! Data! Data! he cried impatiently. I can't make bricks without clay.

  5. Miami Heat Minority Owner Sues Google Over Unflattering Photo

    You would think an image of a former Israeli basketball star and Miami Heat owner standing courtside would fall under fair use. Katz could just stop sticking his tongue out while appearing publicly on basketball courts in front of numerous people...