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  1. Top Google Website Optimization Resources

    Google Basics Search engine optimization (SEO) professionals, web designers, and bloggers read a lot of tips from various experts to stay fresh and up on the current trends in website optimization. But what does Google have to offer on the subject?

  2. Inorganic vs. Organic Backlinking Strategies: Getting Back to Basics

    It is worth getting back to the backlink basics and considering the origins of SEO and backlinking to understand the importance and reliance they have on each other. The backlink within the practice of SEO is an ongoing topic of conversation for...

  3. Recharge Your PPC Profitability: 5 Ways to Diagnose & Treat a Paid Search Slump

    Back to the Basics Take a look at the basics and settings, since often in trying to work on more advanced tactics, the simpler items get missed, when in reality they could have a big impact. Core KPIs just fluctuate without a seeming trend, profits...