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  1. Mobile Advertising Measurement: Winning the Long Game

    Search: The user completed a search within your app. In-app analytics also gives you the ability to gather basic demographic data and identify information about the user's device. Long-term campaigns are designed to acquire quality, long-term users...

  2. Should You Syndicate Your Blog to Get More Traffic & Leads?

    You too can achieve similar or better results by following a few basic content syndication best practices. Better search rankings as a result of those quality links. Some of the strategies marketers use to build traffic include guest blogging.

  3. How to Avoid Mobile Ranking Pitfalls by Assessing Mobile Engagement

    The amount of information streaming in about mobile search every day can easily become overwhelming. One thing that we know for sure when it comes to mobile SEO best practices: Google has made it clear that a bad mobile user experience will result...