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Basic Facebook Graph Search

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  1. Metadata & You: Best Practices, Benefits & Implementation Made Easy

    Open Graph tags can be used to specify how a piece of content will look when shared on Facebook, and can be a signal to search engines as well. Started by Facebook and now broadly adopted, Open Graph is a protocol used both internally by Facebook...

  2. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    Facebook tests Graph Search ads and debuts CPA bidding. Facebook Tests Its First Graph Search Ads, But They Aren’t Targeted To Your Queries – TechCrunchThe ads "use standard Facebook targeting and retargeting, look like its sidebar ads, and appear...

  3. Measuring Content Success: 2013’s Key Data Challenge

    How often is your brand being mentioned across the social graph? Facebook Likes Organic Search Metrics A great way of understanding the wider picture is to drill down into the Conversions subsection of Standard Reporting and then simply add in...