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  1. Facebook Update Targets News Feed Spam: Posts 'Explicitly' Asking for Likes, Comments, Shares

    Facebook has been severely limiting exposure for businesses that are trying to reach out to their customer base through Facebook organically. While Facebook says it is responding to user requests, the fact is that now if businesses want exposure on...

  2. 10 New Media Trends Shaping the Lives of Modern Consumers @ClickZLive #CZLNY

    And by tapping into the talents of their user base, they translated Facebook into Spanish and French within 48 hours. She explained that part of Facebook's success was from their strategy to take a slow, selective user base, instead of rolling out...

  3. Task Analysis: The Key UX Design Step Everyone Skips

    Base Knowledge: What will the users be expected to know when starting the task. After 25 years of user experience (UX) consulting, I can easily state that pretty much everyone skips the critical step that guarantees success: task analysis.

  4. 40% of Marketers Want to Reinvent Themselves: Data & Change at Adobe Summit 2014

    A business-to-business (B2B) company we spoke to has a diverse customer base that includes buyers from many different verticals, different departments, and various organization sizes. The company's first step included implementing and integrating...

  5. Only 52% of Facebook Ad Spend is Outside the U.S. [Study]

    Marin's report shows APAC is already the leader in Facebook user volume, with its global user base share projected to grow from 28 percent to 32 percent by 2015. But when it comes to user engagement, Latin America beats out all other markets.

  6. Running In Real Time: Twitter on Bringing Campaigns to Life at SES London 2014

    This means, said Daisley, "if an alien ever lands on earth, over half the Twitter user base says they'll see it on Twitter before hearing about it elsewhere. Daisley offered some impressive Twitter user statistics from UK: percent use Twitter on a...

  7. Link Building With a Healthy Dose of Marketing: 8 Ways to Solve Problems for Free

    What better way to find a targeted problem worth solving than posing a question to your consumer base/audience? Within hours, Barby got precisely what he asked for: a tool that allowed him to pull URLs tweeted by a specific user and then unshorten...

  8. Global Mobile Advertising Opportunities: Brazil. Russia, India & China

    Russia, India, Brazil, and China all prove to be establishing a better base of mobile advertising due to the constant growth these countries are experiencing. Another advantage that Chinese mobile advertising offers in comparison to other types of...

  9. Reverse Engineer Sociology & Influencer Understanding for Outreach Success

    By collating the information above it creates a base from which you can brainstorm specific ideas around to either extend a post they may have written or shared, or to move the debate on further. The process starts with Google and discovering the...

  10. The Biggest Mobile Trends and Stories of 2013

    Blackberry spent 2013 waging a battle to recapture its once-loyal fan base. In August 2012, Google published its famous Multiscreen Study, which stated that for the average user, cycling between smartphone, tablet, and desktop throughout the day is...