With banner blindness at an all-time high, and users resenting the intrusion of ads inside their content space, would that space you are using for ads be best used on something else, say internal pathing?
Banner Blindness It will draw attention for a time, then fade into the banner blindness black hole shared by most Internet advertising. They were so afraid your friends might have missed it that they created "Sponsored Stories.
Are your on-site ads suffering from banner blindness or can they be placed in a better position to increase revenue without alienating visitors by being too blatant? The largest search engine marketing conference and expo in Canada kicks off today...
As Pay-Per-Click advertising has evolved, traditional banner ad networks suffer from consumer banner blindness. Steve Ballmer stressed that scale and efficiency in online advertising platforms would drive the success of the deal.
It's an extension of the concept of banner blindness. A/B testing and/or multivariate testing is one of the best ways to improve results for your Web site. Only a small percentage of Web site owners invest in this effort, yet there are few things...
Banner Blindness: Old and New Findings, Jakob Nielsen's Alertbox Here we've collected today's top news stories posted to the Search Engine Watch Blog, along with search-related headlines from around the Web:
Banner Blindness: Old and New Findings, Jakob Nielsen's Alertbox This article will talk a bit about how and why it's growing, and strategies for optimizing your web site to receive this type of traffic.
Research: Internet Users Plagued by 'Banner Blindness', ClickZ Here's a look at two new highly disruptive services that offer great advice for travelers. According to Wikipedia (with a small edit by me), "a market is transparent if much is known by...
