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  1. Global Mobile Advertising Opportunities: Brazil. Russia, India & China

    Brazilians are receptive to mobile advertisements, according to Nielsen's Mobile Consumer: A Global Snapshot study. This type of ad can be placed as a banner in apps, such as in gaming apps. Chinese customers tend to be highly price sensitive, so...

  2. Of Local Search, Love Meters, and Raking Leaves

    The week started out with the release of WebVisible and Nielsen's annual local search survey, which showed that online search and e-mail newsletters are the only forms of media that have grown among users over the past two years for locating local...

  3. The Search Engine Report, August 2, 2001, Number 57

    Review of problems faced by research and web site rating firm Jupiter Media Metrix, including accusations that its measurements aren't as accurate as rival Nielsen NetRatings. Or, at least it has gotten no respect in relation to the time and effort...

  4. The Search Engine Report August 2, 2001-Number 57

    Review of problems faced by research and web site rating firm Jupiter Media Metrix, including accusations that its measurements aren't as accurate as rival Nielsen NetRatings. Or, at least it has gotten no respect in relation to the time and effort...

  5. The Search Engine Report January 3, 2001 - Number 50

    Included in the links total were clicks on banner ads. My suspicion is that the true average of visits generated by search engines is higher, perhaps considerably so, especially when you consider how popular search services are as rated by user...