SEO News

Bankrate

RSS
  1. 3 CEOs with 3 Strategies for SEO Success

    In the last few weeks, Search Engine WarGames has looked at how Bankrate's CEO invested in search engine optimization to bolster revenues and profits. There's no question that Bankrate and WebMD live or die by their Internet strategy.

  2. Google Launches Google Merchant Search

    Lead gen providers like Bankrate.com in financial services, one of Google's largest customer segments, can't be too pleased with Google offering a free service that competes indirectly with theirs. Google Merchant Search has quietly launched as a...

  3. WebMD CEO Fights Off Google Health Virus with SEO

    In my last column, we looked at how Bankrate's CEO invested in search engine optimization to bolster revenues and profits. When Google Health officially launched yesterday, no company felt the competitive pressure more acutely than WebMD, the...

  4. SearchDay: Conducting a Redirect Audit on Your Web Site

    Here's one who does: Tom Evans, CEO of Bankrate, tells Wall St.analysts why SEO is one key to the company's success. Search Engine Watch Experts Columns MarkJackson Conducting a Redirect Audit on Your Web Site - Part 2» AU NATURAL: Organic search...

  5. CEO Tells Wall St. Why He Invests in SEO

    Bankrate depends not only on paid search marketing to generate leads, but natural search traffic as well. Tom Evans, CEO of Bankrate, Inc.faced one of the toughest quarters in the company's history in Q3 2007.

  6. SEW Experts: CEO Tells Wall St. Why He Invests in SEO

    Here's one who does: Tom Evans, CEO of Bankrate. Not every CEO understands the value of search engine optimization. In today's Search Engine WarGames column, "CEO Tells Wall St. Why He Invests in SEO," Kevin Heisler outlines Evans' comments to Wall...