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  1. Android’s New Feature Paves Way for Apps Replacing Web

    Third, downloading mobile apps takes time, bandwidth, storage space, and screen estate. Back around 2009 there was a lot of speculation about whether smartphone apps would replace the Web. After all, most major companies have both a mobile app and...

  2. How FREE Website Call Conversion Tracking From Google Will Benefit You

    My only concern with this technology is the reliability of the phone numbers, call quality, and bandwidth if you get significant calls from your marketing. More than 70 percent of mobile searchers use click-to-call when getting to your website.

  3. PPC Management: Your Past, Present & Future

    There are almost always fires to put out or standard tactics that need to be completed – and if you aren't careful, these reactive tactics can occupy all of your bandwidth. Without digging too deep into astrophysics or multi-dimensional theory, PPC...

  4. YouTube May Launch a Commercial-Free Music Subscription Service by End of Year

    Billboard.com speculated the YouTube service might offer "offline cacheing of songs and videos so users can listen on their mobile devices even when they're not connected or when they're trying to save on bandwidth costs or battery consumption.

  5. Facebook Graph Search: How Multi-Location Brands & Local Marketers Can Capitalize

    Multi-location brands often lack the bandwidth to manage more than a handful of location pages at the corporate level, but handing the controls over to franchise or branch managers opens the door to inconsistent brand messaging and page post...

  6. Why Email Marketing Shouldn't be an Ugly Stepchild

    If you don’t have the bandwidth or discipline to work with the software, outsource it. In a world dominated by tweets, Likes and +1's, most marketers aren't excited by email marketing any more. Marketing is about hype and the shiny new thing...