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  1. Global Mobile Advertising Opportunities: Brazil. Russia, India & China

    The most common active mobile ads are mobile search ads (Baidu, Qihoo360) and display ads. Chinese customers tend to be highly price sensitive, so discount ads can prove to be helpful to the company that distributes them via in-app advertising.

  2. Taobao SEO: A Guide to One of the World's Largest Consumer Marketplaces

    Taobao, along with your Baidu and other search campaigns should certainly give you the exposure you are looking for in China. There are many different answers to this question – from fully optimizing campaigns on Baidu, Google China and the many...

  3. How to Run Foreign Language PPC Campaigns

    To open a Baidu PPC account, for example, you will need a local presence with a Chinese domain website and a valid business certificate issued by the Chinese government. In Russia, for example, Yandex has the greatest market share while Baidu – the...