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  1. Mobile Ad Spend Skyrockets as Mobile Search Volume Grows

    In second place is Baidu, the Beijing-based Web services company that accounts for 96 percent of the Chinese search budget. As mobile search volume rose 120 percent, one-third of last quarter's paid search spend went to mobile, according to...

  2. Search Engine Marketing Checklist for Hotel Marketers

    Identify and optimize the content of the top 100 pages in terms of the highest Google and Baidu organic search traffic from a Web analytics program (e.g. Google Analytics) and review and optimize the internal linking structure of the top 100 pages...

  3. Marin Software Adds Support for Russia's Largest Search Engine

    This is another win for global advertising support for the platform, as Yandex joins the list of already supported engines like Google, Bing, Yahoo Japan, and Baidu. Advertising platform Marin Software announced support for Yandex - Russia's...

  4. How Will Voice Search Change SEO for Local Stores & Global Enterprises?

    Baidu and Sogou recently launched their voice assistant applications this year. In 2009 the authors of "The Art of SEO" predicted an increased importance in voice recognition search. Over the past few months, voice search has shown significant...