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  1. Learning to Carry Your SEO Baggage

    Where you get your business now may have to be from more long tail phrases, more social activity, and more online PR initiatives. A makeover is just on the surface, we still have our past to deal with, the good and the bad.

  2. Are Scholarship Links Considered Unnatural by Google?

    He said that if the scholarship was solely set up so that the site could get links, then it’s not a bad idea to ask for a nofollow tag on those links. This quick search shows me link opportunities from high PR authoritative .edu pages like this...

  3. A 5-Step Action Plan for Influencer Marketing & 9 Expert Tips to Get You Started

    Anyone can do bad influencer marketing. Traackr recently teamed up with experts at LEWIS PR to create an "at-a-glance" framework for influencer marketing based on their collective experiences creating and powering influencer-based programs across...