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  1. A 5-Step Action Plan for Influencer Marketing & 9 Expert Tips to Get You Started

    Anyone can do bad influencer marketing. Traackr recently teamed up with experts at LEWIS PR to create an "at-a-glance" framework for influencer marketing based on their collective experiences creating and powering influencer-based programs across...

  2. Conquering Content Marketing, Step 2: The Content (and Plot) Develops

    She felt bad for the PR teams who were undoubtedly "earning their keep" this weekend. Could things be that bad that their office needed protection? The PR crisis was sending surges of traffic to their website; Mike and his team were now playing...