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  1. Searchmetrics Releases New Tools to Analyze & Optimize Web Page Performance

    The "Page Cockpit" collects page-level search performance metrics like analysis of traffic, conversions, backlinks, and social media activity for a Web page, as well as analyzes individual pages to make recommendations for content, technical, and...

  2. Matt Cutts Talks Google, Spam & Small Business: Do 'Good Guys' Finish Last in SEO?

    We're a small company that hired an SEO firm that we thought was legit, but destroyed our rankings w/ spam backlinks. So many sites get penalties because of things an SEO company did to the site to see fast results, such as blog spam or spammy...

  3. Crush Content Marketing in 2014: 5 Outside-the-Box Techniques That Get Results

    This means you can actually get backlinks from your efforts. There's no other way to put this: If you aren't upping your content game in a big way this year, you're going to struggle. A lot. With big brands going all-in with content marketing, the...

  4. Local SEO & Listing Management: A Blueprint for Multi-Location Brand Success

    Relevant backlinks on directories and IYPs through listing validation. A strong local search presence and visibility has always been important for multi-location brands. Google continues to make this increasingly so, with local branded and non...