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  1. 5 New Website Vulnerabilities Straight from Black Hat & DEF CON

    When you visit the page, in the background unbeknownst to you, you're also visiting one of these services, which are used to unlock an encrypted file that downloads the malicious attack. If you would like to check your site, you can use...

  2. How to Report Organic Search Traffic Gains After Filtering 'Bad' Traffic

    Background Guest check-out was not an option (and, at the time of this writing, is still something that the client is debating, internally). This client requires a registration prior to check-out. Even though the registration process isn't arduous...

  3. How to Create Compelling Content Based on Learning Styles

    Background That way you can check the spread to ensure there are no huge gaps between content served up for visual learners, for instance. The answer lies in how they learn. Teach them to act or play their respective sports by showing them how to...

  4. .EDU Link School: Tips & Tactics for Snagging Authoritative Links From Higher Ed

    Links from their faculty page: Nearly every faculty member has a dedicated faculty page where they host syllabi, course updates, background information, published works, notable accomplishments, etc. Become a mentor: Check out the results from this...

  5. Landing Page Optimization: How to Identify Testing Opportunities

    In the case of Kapitall that was coming up with landing pages that moved away from kind of the boring and straightforward white-background pages to something that had a game feel to them – an "Angry Birds"-themed page was the winner there.

  6. How to Use Journalism to Create Context for Keywords & Content

    If you’re an SEO by trade or someone who doesn’t have a robust writing background, then you definitely should explore content writing in industries such as journalism, marketing, and advertising to take cues from those who have refined techniques...

  7. Facebook’s Graph Search: the Ultimate Personalized Discovery Engine?

    More Background and Reviews Based on the content I’ve shared, as well as the check-ins, posts, and comments I’ve made, plus the images I’ve tagged, etc. Brands, digital marketers, and publishers can and should be doing a number of things right now...