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Back Links Selling

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  1. Penguin 2.0 Forewarning: The Google Perspective on Links

    If the New York Times accepted a guest post from you, what are the chances that they would let you load rich anchor text links inside your post back to the blatant money-making page on your site? So when Google sees these rich anchor text links...

  2. Search Marketing Integration Starts With Your Sales Team

    This engagement creates an opportunity to build relevant back links from blog posts, forum responses and online interactions. Show them how to identify a ‘good’ site, which keywords you're focusing on and how they can build worthwhile links.

  3. Google as Your Identity Provider: Where Are We Now?

    Author's Note: I strongly encourage you to view the resources below, follow the links to the previous stories, and seek the information out. No more passwords is the main selling point of the NSTIC program to the User (Me), so it takes a lot of...