This is good for news aggregators and other sites that reuse content appropriately and have been hit hard by the Panda filter. This prospect creates fear for many small businesses who depend on search engine optimization (SEO) for their livelihoods.
Link – Search Engine Roundtable Here's a quick recap of search and social marketing news and tips from the past week. Suppose I have a site that covers fishing overall (A) – Search Engine RoundtableOnly one page penalized due to 12 megabytes of...
You may be reading this because, like me, you usually spend a few minutes each day making sure you've trawled the main SEO news publications for new, useful thought pieces on organic search, analytics, or other aspects of online marketing.
Looking at Facebook usage specifically, it's staggeringly huge (20 percent of all pageviews are on Facebook): percent of users' time spent on News Feed million photos uploaded daily billion Likes every day million pages with 10+ Likes million...
Here's a quick recap of search and social marketing news and tips from the past week. SSL Web Sites Don't Get Ranking Boost In Google – Search Engine RoundtableThere are no ranking advantages or disadvantages of having HTTPs websites, says Google's...
You can’t truly have a successful search engine optimization (SEO) program without evaluating your performance over time and knowing how potential technical issues can affect your website from a crawling, indexing and user experience perspective.
Hover over the colored boxes and Bing will give you the following messages, along with a link to a related Bing Images search result: Much like in 2012, the April Fools' Day pranks arrived early from Google – and it brought the shocking news that...
A lot has changed in the search engine optimization (SEO) industry during the past year. If a link can drive leads, it's a good link! And from there, you can start to make observations on whether a link can be trusted.
For instance, does the search engine present universal, local, news or other non-traditional results? Examples include; social platform profiles, YouTube videos, Google+ Local profiles, LinkedIn, owned images and / or news.
For many years, Matt Cutts of Google has been providing a lot of helpful information on search engine optimization (SEO). Create videos – people love to consumer reviews, news, funny stuff, etc.via video.
The age old link in the footer of a website appears to Google as if webmasters are trying to manipulate the search engine rankings for a specific key phrase – and having too many links that point to their site from non-relevant websites may...
Google this year ramped up unnatural link warnings to webmasters, resulting in a lot of freaked out SEOs. Interestingly, much of the new news centered around Mayer’s pregnancy and birth of baby boy shortly after starting the job.
Is your goal to become a thought-leader in your industry and captivate the inquisitive minds of business professionals who use LinkedIn as their main news source? Primarily, the LinkedIn search engine is looking for these keywords in your title...
Many people today recognize that search engine optimization (SEO) and public relations (PR) have much to offer each other. Media will be more likely to link to content that is compelling and provides information that goes beyond the original...
Pursuing a back link on your partners site? SERPs now not only include blue links but also images, video, places, and news, among others. Link Analysis and Link Building All your enterprise link building strategies are built to pursue 100 percent...
The good news is, it’s not as technical as you might think, and there is a way to get started for free. You'll also notice on the options screen there is a link for Advanced Options, which when clicked will slide open this view:
Make sure the HTML code embed for the infographic has a link back to both the document the infographic is hosted on and a link to the home page so you can work in branded anchor text (yes, I recommend branded anchors vs commercial anchors to...
That means making sure all internal links are directed to pages that successfully made the move, and that you link directly to the new URLs instead of the old, re-directed URLs. It’s the difference between understanding that SEO is not a phase, but...
For the moment, four of those link to Baidu sites (news, MP3, maps, and Baidu ZhiDao for answers), but it’s highly possible that Qihoo will come up with its own versions of those missing features pretty soon.
Use social data to help find out what people are talking about using something like social mention or Bottlenose, a new social search engine that I love. You cannot easily reinvent the wheel so look for news stories that give your idea a "new nose.
