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  1. Bing Search Now Delivers Anywhere From 4 to 14 Results

    If you clicked a high-ranking link and then clicked back to the search results, they increased the number of results from 10 to 12. Less than 1 percent of people click on the eighth link on the page, according to Bing's research on click-through...

  2. New Google Analytics Interactive Tool: Customer Journey to Online Purchase

    Your site visitors may click a display ad, perform an organic search, see a blog post or review or find an affiliate link. The tool provides "lookback windows" from within the existing multi-channel funnels and the attribution modeling tool so you...

  3. How to Get Over the One Hurdle Keeping You From Creating Awesome Content

    Whatever your answer, consider if ramping up the emphasis you give to brainstorming could help you to produce dynamite content your audience will engage with, link to, and share. Wherever you are as a content creator, take a moment to take a step...

  4. Driving Consumer Insights With Mobile Analytics

    There's a big link between engagement and revenue that you need to know about ‐ if apps can't generate engagement (i.e.if the app isn't being used, you're not going to be able to monetize). Did they download it and install it and then launch it...

  5. SEO Tactics for App Stores, Mobile App Website Pages & Local Markets

    Linking the app store page to the official app page on your website, and reciprocating that link from the website back to the app store page, will reassure the user that they’ve found the official app from the brand, not a fake or parody app.

  6. Racing Penguin: How to Attack Unnatural Links Before Penguin Hits [Case Study]

    I had to know what was going on, so it was time to analyze his link profile. Link Analysis – The Infiltration of Bad Links Google Webmaster Tools revealed that spammy links now accounted for approximately 40 percent of his link profile (and as I...

  7. Penguin 2.0 Forewarning: The Google Perspective on Links

    So let's step back and discuss what Google wants a link to represent. In fact, here's what Google's Distinguished Engineer Matt Cutts said about it in my last interview with him, when I asked him if he felt the concept of link building was itself...