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Bacardi

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  1. Consumer Packaged Goods Keyword Strategies Offer Lessons for All Paid Search Marketers

    Still other examples of this phenomenon include baby-friendly detergent Dreft sponsoring “baby shower” terms, chewing gum brand Eclipse sponsoring “stress management” terms and rum brand Bacardi sponsoring the term “zombie games,” apparently...

  2. Time Warner Welcomes Pirates

    Currently advertisements seem to be limited to display ads for Dodge and Bacardi. Time Warner launched OfficePirates.com, a men's interest broadband site with serialized video that parodies office situations like getting fired, office flings and...