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  1. Make Content Marketing Work: 3 Tips to Activate Your Top Influencers

    Your most engaged and influential users love to be an inside source of new information for their friends and followers by sharing contests, information, or deals with their social networks before other people have heard about them.

  2. Black Friday E-Commerce Sales Set $1 Billion Record, 2012 Holiday Online Sales Strong

    Shoppers referred from social networks such as Facebook, Twitter, LinkedIn and YouTube generated 0.34 percent of all online sales on Black Friday, a decrease of more than 35 percent from 2011. Average order value fell by 4.7 percent to $181.22 and...

  3. Get the Picture: Brands Use Instagram for Visual Marketing

    Curate a set of brand visuals instead of using the tired old stock images or build up images to share on other social networks. Images are the most shared medium on most social networks, yet many businesses have few images, or they use boring stock...

  4. Google Crisis Response: From Search Engine to Information Provider

    The map was deliberately made to be embeddable aswell, so that other news and social networks could also alert their people to the hazards. Whilst there is some consternation towards the role that Google's Knowledge graph will play in the future...

  5. Photos & Videos as Social Currency: The People Behind Content Creation & Curation

    Sixty-six percent of all internet users said they use Facebook, blowing the other networks out of the water. What is the difference between content creators and curators? Those who create video content follow the same profile, with one exception...

  6. Average American Viewer Watched Over 200 Videos for Almost 22.3 Hours in July 2012

    And it’s not coincidental that viewing levels for the four big broadcast networks are down 6 percent (and 10 percent among young adults) this summer from last summer. Second, the duration of the average online content video was 6.7 minutes in July...