SEO News


  1. Search Revenues Hit $8.7 Billion in First Half of 2013

    Retail was at 20 percent; Financial Services at 14 percent; and Automotive at 12 percent. Despite concerns about ad spend being down, the Interactive Advertising Bureau has released a report that makes the online advertising industry look fantastic.

  2. Pinterest Fail: 70% of Brand Engagement is Generated by Users [Study]

    The study found that Pinterest use in the fashion retail and automotive industries is lacking. The automotive industry was also reported to be lacking in Pinterest engagement. For automotive brands, more repins were made on community posting than...

  3. Automotive Mobile Ad Strategies Must Consider Varied Purchase Drivers & Timing

    The automotive industry is experiencing a boom in mobile ad spending. Expenditures have increased nearly 375 percent from Q2 2011 to Q2 2012. Combined with a 51 percent conversion rate among mobile auto searchers per the recent xAd-Telmetrics...

  4. Google Buys Coupon Platform Incentive Targeting, Which Owns Targeted Search Patent

    These can include domain-specific search applications such as, e.g.document archive searching; file searching on a computer or network; company or individual searching; real estate searching; price comparison searching; reference, book, and...