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  1. How to Hire (and Keep) Digital Marketing Talent in 2014

    The problem is that it's not an automatic switch and almost like a balanced diet, it requires constant exercise and nutrition. The University of Florida is the first of its kind to offer a Masters of Arts in Mass Communication with a focus on...

  2. Recharge Your PPC Profitability: 5 Ways to Diagnose & Treat a Paid Search Slump

    Some managed placements could no longer be working as effectively as they once were, and there could be underperforming placements that should be excluded under the automatic placements. If your focus is on maximizing clicks, you can test automated...

  3. Second Life Teen Grid Merger: The Kids Are All Right... But The Minders Are A Problem

    But the Lab did all their "automatic adjusting" based on keywords alone, not paying any attention to the photos of descriptions of goods. But the photo included contains content that while not the focus of the image, contains content that could be...